Page 67 - Built Expressions - Online Construction Magazine - November 2014 Issue
        P. 67
     
       	                                                                                                         Cover Feature         R&D enhancement and                   capital  expenditure  requirements.  The Route to Success         technology indigenization.            OEM support is especially benefcial   The ECE components and aggregates                                                                                  industry  is  likely  to  experience  a                                               to  small  suppliers,  which  form  the         Establishing R&D                      bulk of the market but often struggle   growth  spurt  in  line  with  the  ECE         centers focused on                    to withstand sharp swings in demand.   industry  over  the  next  fve  to  seven         product innovation and              • OEM  investment  in  developing    years,  thanks  to  growth  in  both                                               suppliers’                                                                                  domestic  business  and  exports.                                                                          OEMs                                                           capabilities.         indigenization could                  and  suppliers  can  take  up  joint   However,  the  components  industry         help improve product                  development  exercises,  including   will  need  to  collaborate  very  closely         availability and quality and          state-of-the   art   manufacturing   with OEMs in areas such as capacity                                               capabilities,  training  and  skills                                                                                  planning,  technology  adoption,  and         make India’s players more             development, and quality monitoring   indigenization  of  manufacturing  to         competitive compared to               and compliance.                    ensure tandem growth. Adopting best         foreign suppliers.                  • R&D  enhancement  and  technology   practices  for  supplier  development                                                              Establishing                                               indigenization.                                                                                  from  adjacent  industries,  such  as                                                                           R&D                                               centers focused on product innovation   the  auto  industry,  can  help  guide                                               and indigenization could help improve   solutions.                                               product  availability  and  quality  and   A   robust   supply   chain   for          components  will  largely  continue  to   make India’s players more competitive   components  and  aggregates,  closely          be imported.                         compared   to   foreign   suppliers.   coordinated  with  OEMs,  can  help        • Price  infation  of  raw  materials.   Technological collaboration across the   improve  capacity  planning,  which          Prices of materials such as steel and   value chain spearheaded by industry,   in  turn  can  help  reduce  variability          crude  oil  drain  margins  because   research  institutions,  and  industry   of  demand  and  improve  inventory          vendors have a limited ability to pass   bodies  can  drive  market-centric   control in the supply chain. More R&D          price increases on to customers.     innovation.                        focus and indigenization can also help                                             • Increased cost competitiveness. Taking   to  build  local  competence,  in  turn        Overcoming the Challenges              into account the highly price-conscious   improving the export competitiveness of        Best  practices  from  OEMs  across  the   Indian customer, component suppliers   supplies.  Lastly,  sustaining  component        world  and  examples  from  adjacent   would  be  wise  to  lower  costs  while   suppliers   through   improved   cost        industries such as automotive can help   maintaining  their  product  quality.   competitiveness is vital to the equipment        guide solutions for India’s components   Developing  India-centric  product   industry. Overall, a robust components        and aggregates industry.               offerings with tailored, frugal designs   and aggregates supply base can be a        • OEM  support  for  suppliers’  capacity   with  an  eye  on  cost  optimization   strong catalyst for growth in the ECE          planning.  OEMs  could  follow  the   could be highly benefcial in the long   industry.  BE          example  of  the  automotive  industry,   run. OEMs could also give suppliers          where  players  such  as  Maruti  and   more fexibility for value-engineered          Hyundai  have  worked  with  parts   product  designs.  More  local  control          suppliers  to  develop  and  coordinate   over product designs at the OEM end   To read more:          order  schedules,  capacities,  and   and more supplier involvement at an   •  http://www.ipsosconsulting.com/pdf/          demand      forecasting.   Closer    earlier  phase  of  the  design  process   Ipsos-Research-Note-India-Construction-          collaboration of OEMs with suppliers   can also help.                     Equipment.pdf          can  mitigate  risks  such  as  volume   At the same time, localizing sourcing   •  http://www.atkearney.com/          fuctuations,  improve  component   and manufacturing of components is a   documents/10192/4399341/Road+Map+to+          customization, and help leverage one   good way to lower costs. Following the   Success+for+the+Construction+Equipmen          another’s  expertise.  Communicating   example of industries such as defense   t+Industry.pdf/44777e2a-7556-4da1-b07d-          about OEM plans to add capacity will   with   compulsory   offset   clauses,   c6f0220a04e3          beneft  suppliers  by  allowing  them   regulatory  bodies  can  mandate  that          to  plan  their  production  schedules   OEMs  locally  source  a  certain  %age          in  a  volatile  demand  environment   of  components.This  would  not  only          and  better  manage  their  inventory.   encourage  component  suppliers  to          Furthermore,  establishing  supplier   localize,  but  would  also  help  build   For Latest Updates          parks  with  shared  facilities  can   capabilities in the Indian components   www.builtexpressions.in          substantially  minimize  incremental   industry.         Vol: 3  Issue: 11  November 2014                                                        Built Expressions     PG 67
       
       
     
